Bake backlinks into your product

Hello 👋

I hope your product is thriving! If you'd like a quick boost, hit reply to this email, and I'll send over an easy-to-implement growth hack to help increase your sales.

At Fazier, we're excited about our rapid growth and are looking forward to what October has in store for us.

As for our Twitter AI content creation and scheduling tool, we're still putting the finishing touches on it. Developing standout products often takes longer than expected, but we're committed to getting it just right. Thank you for your patience and support!

Growth Hack: Customers as a marketing channel

Growth hacking your way to a higher domain rating can be remarkably straightforward if you leverage your product as a tool for generating backlinks. 

You can secure a steady stream of backlinks without traditional outreach efforts by offering a feature or component that users are incentivized to include on their websites.

Here are some great examples using this method:

1. Vimeo: Provides video embedding features that include a link back to the Vimeo site on the video player. This helps Vimeo gather backlinks each time a video is embedded on a third-party site, enhancing its SEO.

2. Sumo: Offers a suite of tools designed to improve website traffic. When users install Sumo’s share buttons or list-building features, a link to Sumo is included, which helps in building a robust backlink profile. (Recently, Sumo was sold by Noah Kagan, and it’s rebranded as Bdow.)

3. Softr: This platform lets users build websites and web apps using Airtable. Each free Softr site features a "Powered by Softr" footer link, which not only promotes the platform but also boosts its SEO by increasing backlinks with every new site created. This seamless integration makes each user’s site a source of organic growth for Softr’s domain authority. They hi-jacked the growth by offering custom domain integration in free plan.

4. Trustpilot: Places a link within its review badges that users display on their sites to showcase customer trust, simultaneously enhancing Trustpilot's SEO.

5. Disqus: The popular commenting plugin used by many blogs and news sites includes a link back to the Disqus platform within each implementation. This not only drives traffic back to Disqus but also helps in getting lot of backlinks.

6. Fazier: Why not follow what we preach? We are also using this growth hack by offering product of the day, week and month badges to product launches. This not only drives engagement within the Fazier community but also expands Fazier's backlink profile with each badge placement, enhancing its SEO and visibility across the startup ecosystem.

There are tons of other examples like ConvertKit adding their branding, chat widgets with branding, any embeddable code or customer-facing products like Typeform etc can use this growth hack effectively.

Fazier Launches

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• You can be the next here. All you need is to launch on Fazier. 100% free. No queue etc.

Whenever you're ready, there are 3 ways I can help you:

1. Promote yourself to 2,000+ subscribers & get featured on the Fazier website for 30 days. Learn more →.

2. Product Hunt Launch Checklist: learn the art of Product Hunt launch with our checklist. Get 200+ actionable tips for a successful launch.

3. Want to boost SEO & sales? Let SubmitBro submit your SaaS, AI startup, tool, info-product, or newsletter to 70+ high-traffic directories in one click & get high-quality backlinks. Here are our previous clients results: